#ShowYourRoots — Inside My Clairol Root Touch-Up Experience
I’m a natural hair blogger who adores her texture. I do everything I can to preserve my hair texture at all costs. Clairol Root Touch-Up by Nice ‘n Easy is the first root maintenance product to mass market. This little kit contains everything needed to erase the grays along your hairline in just TEN MINUTES. Doesn’t matter if you’re a salon goer or an at-home hair color user, this is a product you can use in between to target new roots and grays. It comes in 21 shades, so there’s one for everyone. It’s formulated to be a bit more matte to seamlessly blend into hair color that already has been worn out a bit, so the look is intentionally natural.
Afrobella: How long have you been a stylist?
Shirley: 37 years, best non-working job I’ve ever had! And I wouldn’t trade it for the world.
Afrobella: I love longevity! You’ve gotten to see the entire journey of at-home hair color. Things have gotten so much better for the consumer and the stylist. Bringing us back to Clairol, how has at-home hair color changed and what can consumers look for now?
Shirley: Major mistakes would happen a long time ago due to lack of knowledge.
Afrobella: I have natural hair and only wear it in its natural texture, so I don’t straighten it… I’ve had my readers challenge me to not color my hair and ask if I am truly natural if I dye my hair. I would love you to speak to these concerns. Using a product like Nice’N Easy, for a woman who wants to color her hair and not alter her texture, are there any concerns?
Shirley: About 80% of my clients are natural, I’m a huge colorist fan while keeping your hair intact. NNE will help keep your hair conditioned due to the CC cream. Keeping the hair as healthy as possible is the most important thing when it comes to coloring hair. You are not taking the natural curl pattern out of your hair at all. At home DIY moisture treatments that incorporate oils will help give curls life and does not break the bank. Curls need to be able to absorb moisture, and the best way to do that is with the help of steam treatment or sitting under a heat cap. Heat helps product go deep into your hair and touch your cuticles. You can also use a protein treatment to strengthen your curls.
Afrobella: Does it alter the texture?
Shirley: No, 100% it will not alter the texture. The only time you may alter texture is if you are taking a dark brown to a platinum blonde. Bleaching heavily can only make you lose your curl pattern if the process is too strong, make sure your stylist really understands how to change the level of developer when it comes to going blonde but also keeping in my mind the health of your curls. My go-to tip, low developer and slow process, this will ensure your curl pattern will stay its natural and healthy self.
Afrobella: Is it true that permanent dye can make your hair shinier and Root Touch-up can give you a more matte effect?
Shirley: Any permanent color you use that is darker will always give your hair a natural gloss, Root Touch-Up is formulated to giving you a more natural finish look to blend into your already dyed hair seamlessly.
Afrobella: I have really blonde ends; can I use RTU all over my hair or just roots?
Shirley: You should use it only for your roots and use Natural Instincts to gloss all over your hair to help tone the color.
Afrobella: How about the grays that are growing in at the roots?
Shirley: 10 minutes and your grays will be gone 100%.
Afrobella: Will the color sweat out on the hot summer days?
Shirley: Not at all! It will last you up to 3 weeks. You won’t see any type of residue that may appear on your hair if you use a rinse.
Afrobella: Anything else you want people to know about you or to help women of color when it comes to coloring hair?
Shirley: Check me out and all my hair colors on Instagram @Shirleyghautehair. One thing I want to leave with my natural girls is to not be afraid of color, but remember to moisture that is the key! Natural and textured hair is already dry to begin with, so it’s our job to keep it hydrated.
You can find Clairol Root Touch-Up at most major retailers, available in 21 shades from Extra Light Blonde to Dark Auburn.